I clearly articulate my future direction with confidence and strategic intent.

I provide a reasonably focused answer, though it varies depending on context.

I usually default to listing past roles or general interests.

I don’t have a clear answer or tend to deflect the question.

My target roles are future-forward and aligned with evolving business needs.

I’ve made some effort to research trends, but I'm not fully aligned yet.

I’m still looking at roles that feel safe and familiar.

I haven’t considered market direction in my search.

I’m targeting roles that align perfectly with my leadership impact and positioning.

I can draw some links between my story and target roles, but it’s not crystal clear.

I’m pursuing roles that are adjacent to my experience, even if I lack a clear advantage.

I’m casting a wide net and hoping something fits.

It’s a high-level summary of strategic wins, designed for exec decision-makers.

It includes strategic impact but still leans on chronological format.

It’s mostly a description of responsibilities and job history.

It’s outdated or not tailored for executive roles.

Every bullet ties to ROI, transformation, or executive-level outcomes.

Some bullets show impact, others list tasks or team scope.

Most of the document lists actions with little measurable impact.

My resume lacks any real data or strategic framing.

Absolutely, my unique strengths and value drivers are immediately clear.

They’d get a general idea but might miss my core differentiator.

It might take a full read to understand what I bring to the table.

Probably not, my resume feels generic or diluted.

It reflects my leadership voice, value, and future focus.

It’s updated and decent, but not intentionally crafted.

It’s minimal or repurposed from my resume.

It hasn’t been touched in years.

They showcase thought leadership and reinforce trust.

They’re serviceable but not standout.

They feel generic and lack personal brand identity.

They’re inconsistent or irrelevant to my goals.

I’d feel proud of what they see—articles, insights, a clear brand.

It’s neutral—nothing harmful, nothing notable.

It’s a mixed bag with outdated or inconsistent info.

I’d prefer they didn’t look.

Yes. My story is sharp, strategic, and forward-looking.

I have a decent story, but I struggle to deliver it smoothly.

I tend to ramble or go off track when I talk about my background.

I haven’t practiced or shaped my narrative.

I communicate my leadership style and edge with clarity and poise.

I touch on leadership but not with consistent impact.

I tend to default to surface-level responses.

I avoid going deep because I’m unsure how to frame it.

Absolutely. I’ve got one ready and polished.

I could pull something together, though it might need work.

I’d probably wing it.

I wouldn’t know what to say.

I have a tailored plan and system for visibility and influence.

I’m experimenting with different strategies but it’s not cohesive.

I’m mostly reactive and applying online.

I haven’t taken real action yet.

Yes. I know what signals they look for and have optimized for them.

I understand some of it but could go deeper.

I’ve mostly focused on polishing my resume and hoping for the best.

I have no idea what they actually look for.

I’ve built a strong outreach plan and am executing discreetly.

I’ve reached out a bit, but it feels scattered or uncomfortable.

I want to, but I’m not sure how or who to approach.

I’m avoiding outreach altogether.